Back to results

Explore

Trending on GSG
Image of several aesthetic treatment needles on a pink background
Avoid an Aesthetic Trick this Season

Halloween is around the corner, but one thing you shouldn’t feel scared of is having an aesthetic treatment! Unfortunately, the industry regulati

Read more Avoid an Aesthetic Trick this Season
A woman stood at a hair salon retail display looking at a bottle of shampoo
Three Easy Recycling Wins for Busy Salons

Each year, around 99% of hair cuttings and 98% of salon metals, including salon foil and colour tubes, end up in landfill. This Recycling Week, M

Read more Three Easy Recycling Wins for Busy Salons
Image of Jamilla Paul
Introducing Jamilla Paul UAE

Introducing Jamilla Paul to the UAE…Jamilla Paul is a highly respected celebrity stylist and colour specialist with over three decades of experience i

Read more Introducing Jamilla Paul UAE
Qualities of a Good Salon
How to Achieve Quality in Your Salon

Quality in a service refers to the overall experience and satisfaction that a customer derives from the service provided. It encompasses various

Read more How to Achieve Quality in Your Salon
Up close image of curly hair
The LOC Technique for Curly Hair

Heading into damper, darker months, there’s one technique that should be on every curly client’s hit list. Adam Cunningham from Zeba Hairdressing

Read more The LOC Technique for Curly Hair
Guinot winter skincare products
Should we Change our Skincare for Winter?

Should we be changing our skincare routines for winter?We’ve spoken to Dr Marcus Mehta from Harley Academy Clinic who says we should be changing our r

Read more Should we Change our Skincare for Winter?

How to Achieve Quality in Your Salon

Share

Quality in a service refers to the overall experience and satisfaction that a customer derives from the service provided.

Qualities of a Good Salon

It encompasses various dimensions:

  • Reliability: The ability to deliver promised services consistently and accurately. Customers expect that what is promised will be fulfilled without fail.
  • Responsiveness: The willingness to help customers and provide prompt service. Quick response times can significantly enhance customer satisfaction.
  • Assurance: This includes the knowledge and courtesy of employees and their ability to inspire trust and confidence. A service that conveys professionalism and competence builds customer loyalty.
  • Empathy: Understanding and addressing individual customer needs. Personalised attention can set a service apart and make customers feel valued.
  • Tangibles: The physical aspects of the service, such as facilities, equipment and appearance of personnel. These elements contribute to the overall perception of quality.

In essence, quality in a salon is about meeting or exceeding customer expectations through a combination of these dimensions, ultimately leading to customer satisfaction and loyalty.