Beauty salons are becoming greener, and it’s becoming a non-negotiable to be eco-friendly… and we are here for it!
Right now, there is an ongoing debate on what it means to be a green or eco-friendly salon. To settle this, we caught up with Nilofer Aydinli, Managing Director of Enki Towels, to get a clear understanding on what you can do to go green.
Waste disposal & recycling procedures
Recycling everything that you can throughout your beauty salon is a great place to start when looking to be a little greener. Managing these waste levels will help you to streamline your recycling. A top tip I suggest is that you should talk to neighbouring businesses and partner with the local community, because you never know, someone might be after those cardboard boxes that your deliveries come in.
Set up a refill station
Setting up a refill station in your salon can help in more ways than one - helping you to grow your business and reach new clients. A good thing to do when launching your refill station is to develop a loyalty scheme alongside it, so clients receive benefits from your salon when they return plastics and refill their products. Refill stations help to make the planet a lot greener by reducing plastic usage with your clients.
Natural and organic products
Another great way to make your salon greener is to use product brands whose ingredients are either naturally sourced or organic. Read the small print on your products very closely, a lot of them can be made from harmful chemicals or are tested on animals. Choosing product ranges that are derived from natural sources is more eco-friendly.
Say goodbye to cotton towels
Ditching your cotton towels for disposable is a huge way to become a green salon, as they are such a necessity within this line of work. Plus, they maintain the luxurious experience for the client while being an eco-friendly alternative. Disposable towels that are made from plant-based ingredients are naturally biodegradable, making them the perfect sustainable swap for your salon.
Energy efficient alternatives
To run a salon, electricity is essential. Choosing eco-friendly alternatives such as LED lightbulbs or energy efficient boilers is a great way to look after the planet. These modern alternatives are more eco-friendly than their predecessors, which is important, as electricity is such a large factor in beauty businesses.
Use your social media
Within recent months it has become apparent that customers are actively searching for salons that operate with sustainable initiatives. So, why not use your social media platform to promote and educate your followers on your sustainability practices, and how you are helping to make your community a little greener.