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The Ultimate Blowout by L’Oreal

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Achieve the ultimate blowout with the pro's at L’Oréal Professionnel!

Whilst the iconic Victoria Secret blowout remains a highly coveted style, and with the ‘Bombshell Blowout’ trend garnering over 67.8M+ views this week, the demand for achieving this look is soaring.

L’Oréal Professionnel unveil what products pro’s use to achieve the ultimate blowout…

The Holy Grail - Tecni.Art Flex Pli

Flex Pli (RRP £19.05) is the ultimate must have styling product in achieving the perfect blowout according to L’Oréal Professionnel UK Ambassador Adam Reed, "L’Oréal Professionnel Tecni.Art Pli is the ultimate prep product to ensure hair holds any style in place – think of it as the foundations to your house, a good base keeps everything in place. It's my ‘go to’ kit bag favourite for creating red carpet looks!”

Technical tip:

"One of my top tips is to spray the hair with L’Oréal Professionnel Flex Pli after you have blow-dried your hair. Then wind your heated roller on the hair surface up to the root, let it cool for a couple of minutes before taking it out and shaking the hair out."

Ultimate Volume - Tecni.Art Volume Dust

This volume and texture powder is perfect to instantly boost volume, key to mastering the ultimate ‘Bombshell Blowout’. Adam explains, "Using Tecni.Art Volume Dust (RRP £19.00) is the quickest way to achieve incredible, long-lasting volume. I recommend lightly back brushing the hair at the root, then adding some L’Oréal Professionnel Tecni.Art Volume Dust, then backcomb again. This ensures incredible, lasting volume!"

Technical tip:

"Apply the powder to hands and rough up the ends of the hair to give a kempt volume feel to the hair to maximise texture."

Extreme Hold - Infinium Pure Extra Strong

Key to locking in any look, Infinium provides strong hold to last you throughout the day. Adam explains when styling, "Always finish with a lightweight but strong hold hairspray like L’Oréal Professionnel Infinium Hair Spray (RRP £14.28)."

L’Oréal Professionnel is available to purchase at Boots, Look Fantastic and Amazon. Buy now for 10% off!